UPDATED. 2025.05.01(목)

Dreamcos Launches Global Brand Acceleration Platform ‘CAMIHOUSE’

황성수 CP

2025-04-29 09:00:00

[글로벌에픽 황성수 CP] Dreamcos Co., Ltd., a leading South Korean cosmetics exporter headed by CEO Kang Ho-min, has officially launched CAMIHOUSE, an integrated acceleration platform aimed at supporting K-beauty startups and emerging brands in entering global markets.

CAMIHOUSE goes beyond simple distribution services. It provides a comprehensive brand growth solution that spans brand planning, product development, onboarding to global e-commerce platforms, offline retail operations, localized marketing, logistics, and business process outsourcing. The platform leverages Dreamcos’s strength in big data-driven trend analysis and ad optimization to generate real export outcomes.

The core services of CAMIHOUSE are seamlessly integrated to provide a full-spectrum acceleration solution for beauty brands aiming for global expansion.

These include trend-based product planning paired with manufacturer matchmaking to ensure timely and market-relevant product launches, strategic entry into leading global e-commerce platforms such as Tmall, Shopee, and Amazon, and offline retail exposure through placement in a flagship store located in Ho Chi Minh City, Vietnam.
The platform also supports robust marketing execution through influencer collaborations and live commerce strategies with key opinion leaders, while providing end-to-end fulfillment and responsive customer service.

Additionally, CAMIHOUSE connects participating brands with various government export support programs, reinforcing its role as a launchpad for K-beauty brands seeking scalable, international success. All processes are centrally managed through the CAMIHOUSE platform.

Dreamcos has already validated this model through its in-house brand Lovely CC, which achieved sales of over 100,000 units in Vietnam and 50,000 units in China. The brand generated export revenues of more than KRW 2 billion (approx. USD 1.5 million) within a year, contributing to Dreamcos being honored with a Presidential Citation on Korea’s 61st Trade Day.

In tandem with the CAMIHOUSE launch, Dreamcos has also signed an exclusive global distribution agreement with General Brands for its flagship cosmetics labels, DUFT&DOFT and NOLIE. These brands will now benefit from the CAMIHOUSE platform's infrastructure for overseas expansion, particularly in sales and marketing execution, supporting General Brands’ global growth initiatives.

“CAMIHOUSE is a practical and proven growth platform for brands aiming for global expansion,” said CEO Kang Ho-min. “We are committed to helping promising Korean brands establish themselves in international markets.”

As part of its expansion strategy, Dreamcos plans to open the CAMIHOUSE flagship store in Ho Chi Minh City this year and recruit an initial cohort of 30 domestic brands. The company also plans to extend its reach to Thailand, Malaysia, and Singapore. Recently, Dreamcos was selected as a ‘Small Giant+’ company in the Ministry of SMEs and Startups’ ‘2025 Global Small Giant 1000+ Project’ in recognition of its annual export volume exceeding USD 10 million—further cementing its status as a global growth leader.

[글로벌에픽 황성수 CP / hss@globalepic.co.kr]
<저작권자 ©GLOBALEPIC 무단 전재 및 재배포 금지>

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